/* Arthur Defoin — Landing styles */

* { box-sizing: border-box; }
html, body { margin: 0; padding: 0; }
body { background: var(--ivoire); }

.page { min-height: 100vh; }
.container { max-width: 1280px; margin: 0 auto; padding: 0 48px; }

/* ----------  Nav  ---------- */
.nav {
  position: fixed; top: 0; left: 0; right: 0; z-index: 50;
  transition: background-color var(--dur-base) var(--ease-soft),
              backdrop-filter var(--dur-base) var(--ease-soft),
              border-color var(--dur-base) var(--ease-soft);
  border-bottom: 1px solid transparent;
}
.nav.scrolled {
  background: rgba(245, 242, 236, 0.78);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-bottom-color: var(--sable);
}
.nav-inner {
  display: flex; align-items: center; justify-content: space-between;
  padding: 20px 0;
}
.nav-brand { display: flex; align-items: baseline; gap: 14px; text-decoration: none; border: 0; }
.nav-brand .brand-text { display: flex; flex-direction: column; gap: 8px; }
.nav-brand .name { font-family: var(--serif); font-weight: 400; font-size: 22px; color: var(--encre); }
.nav-brand .tag { font-family: var(--sans); font-size: 10px; letter-spacing: 0.32em; text-transform: uppercase; color: var(--or); }
.nav-links { display: flex; gap: 36px; }
.nav-links a { font-family: var(--sans); font-size: 14px; color: var(--graphite); border: 0; padding: 4px 0; border-bottom: 1px solid transparent; cursor: pointer; }
.nav-links a:hover { color: var(--or); border-bottom-color: var(--or); }
.nav-cta {
  font-family: var(--sans); font-size: 13px; font-weight: 500;
  padding: 10px 20px; background: var(--encre); color: var(--porcelaine);
  border-radius: var(--r-sm); cursor: pointer; border: 0;
  transition: background-color var(--dur-quick) var(--ease-out);
}
.nav-cta:hover { background: var(--graphite); }

/* ----------  Section structure  ---------- */
.section { padding: 96px 0; position: relative; }
.section.tight { padding: 64px 0; }
.section + .section { border-top: 1px solid var(--sable); }
.section .container { position: relative; }

.eyebrow {
  font-family: var(--sans); font-weight: 500; font-size: 12px;
  letter-spacing: 0.18em; text-transform: uppercase; color: var(--or);
  display: flex; align-items: center; gap: 14px;
}
.eyebrow .num { font-family: var(--mono); font-weight: 400; color: var(--plomb); letter-spacing: 0.1em; }
.eyebrow .rule { width: 28px; height: 1px; background: var(--or); }

/* ----------  Hero  ---------- */
.hero { padding: 168px 0 120px; }
.hero-grid { display: grid; grid-template-columns: 1.2fr 1fr; gap: 96px; align-items: end; }
.hero h1 {
  font-family: var(--serif); font-weight: 300;
  font-size: clamp(56px, 6.4vw, 96px);
  line-height: 1.02; letter-spacing: -0.025em;
  color: var(--encre); margin: 24px 0 0;
}
.hero h1 em { font-style: italic; color: var(--or); font-weight: 400; }
.hero .lede { margin-top: 32px; max-width: 460px; }
.hero-actions { display: flex; gap: 18px; margin-top: 40px; align-items: center; }

.hero-portrait {
  aspect-ratio: 4/5; background: var(--ivoire-2);
  border: 1px solid var(--sable);
  position: relative; overflow: hidden;
  /* photographic warm placeholder */
  background-image:
    radial-gradient(ellipse at 30% 25%, rgba(169,139,92,0.16), transparent 55%),
    radial-gradient(ellipse at 70% 75%, rgba(26,26,24,0.10), transparent 60%),
    linear-gradient(180deg, #EFEBE2 0%, #E6DFD2 100%);
}
.hero-portrait .caption {
  position: absolute; left: 20px; bottom: 18px;
  font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--porcelaine);
  text-shadow: 0 1px 4px rgba(26,26,24,0.4);
}
.hero-portrait .mark {
  position: absolute; top: 20px; right: 20px;
  font-family: var(--serif); font-style: italic; font-size: 28px;
  color: var(--porcelaine); opacity: 0.85;
}
.hero-meta {
  display: flex; gap: 48px; margin-top: 80px;
  padding-top: 28px; border-top: 1px solid var(--sable);
}
.hero-meta .stat { display: flex; flex-direction: column; gap: 4px; }
.hero-meta .num { font-family: var(--serif); font-weight: 300; font-size: 44px; line-height: 1; letter-spacing: -0.02em; font-variant-numeric: lining-nums tabular-nums; }
.hero-meta .num em { font-style: italic; color: var(--or); font-weight: 400; }
.hero-meta .lbl { font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; color: var(--plomb); margin-top: 6px; }

/* ----------  Buttons  ---------- */
.btn {
  font-family: var(--sans); font-size: 14px; font-weight: 500;
  padding: 14px 24px; border-radius: var(--r-sm);
  border: 1px solid transparent; cursor: pointer;
  transition: all var(--dur-quick) var(--ease-out);
  display: inline-flex; align-items: center; gap: 10px;
  text-decoration: none;
}
.btn:active { transform: scale(0.99); }
.btn-primary { background: var(--encre); color: var(--porcelaine); }
.btn-primary:hover { background: var(--graphite); }
.btn-gold { background: var(--or); color: var(--blanc); }
.btn-gold:hover { background: var(--or-sombre); }
.btn-ghost { background: transparent; color: var(--encre); border-color: var(--sable-fonce); }
.btn-ghost:hover { border-color: var(--encre); background: var(--porcelaine); }
.btn-link {
  background: transparent; color: var(--encre); border: 0;
  padding: 14px 0; border-bottom: 1px solid var(--encre); border-radius: 0;
}
.btn-link:hover { color: var(--or); border-bottom-color: var(--or); }
.btn .arrow { font-family: var(--serif); font-style: italic; font-weight: 400; font-size: 16px; }

/* ----------  Méthode  ---------- */
.methode-grid { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 48px; margin-top: 56px; }
.methode-item { display: flex; flex-direction: column; gap: 14px; }
.methode-item .step {
  font-family: var(--serif); font-weight: 300; font-style: italic;
  font-size: 56px; line-height: 1; color: var(--or);
  font-variant-numeric: lining-nums;
}
.methode-item h3 { margin: 0; font-family: var(--serif); font-weight: 400; font-size: 24px; color: var(--encre); }
.methode-item p { margin: 0; color: var(--plomb); font-size: 15px; line-height: 1.6; }

.section-head { display: grid; grid-template-columns: 1fr 1.4fr; gap: 96px; align-items: end; }
.section-head h2 { margin: 16px 0 0; }
.section-head .lede { margin: 0; max-width: 520px; }

/* ----------  Simulator  ---------- */
.sim {
  margin-top: 56px;
  background: var(--porcelaine); border: 1px solid var(--sable);
  border-radius: var(--r-md);
  display: grid; grid-template-columns: 1.05fr 1fr;
  overflow: hidden;
  box-shadow: var(--shadow-card);
}
.sim-controls { padding: 48px; border-right: 1px solid var(--sable); }
.sim-result { padding: 48px; background: var(--blanc); display: flex; flex-direction: column; gap: 32px; }
.sim h3 { margin: 0 0 24px; font-family: var(--serif); font-weight: 400; font-size: 22px; color: var(--encre); }
.sim-field { display: flex; flex-direction: column; gap: 12px; margin-bottom: 28px; }
.sim-field-head { display: flex; align-items: baseline; justify-content: space-between; }
.sim-field-lbl { font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; color: var(--plomb); }
.sim-field-val { font-family: var(--serif); font-weight: 400; font-style: italic; font-size: 22px; color: var(--encre); font-variant-numeric: lining-nums tabular-nums; }
.sim-field-val em { color: var(--or); font-style: italic; }

.sim-chips { display: flex; flex-wrap: wrap; gap: 8px; }
.sim-chip {
  padding: 8px 14px; border-radius: var(--r-pill);
  font-family: var(--sans); font-size: 13px; font-weight: 500;
  border: 1px solid var(--sable-fonce); background: var(--blanc); color: var(--graphite);
  cursor: pointer; transition: all var(--dur-quick) var(--ease-out);
}
.sim-chip:hover { border-color: var(--encre); }
.sim-chip.active { background: var(--encre); color: var(--porcelaine); border-color: var(--encre); }

.sim-slider { position: relative; height: 28px; padding: 13px 0; cursor: pointer; }
@media (max-width: 980px) {
  .sim-slider { height: 48px; padding: 21px 0; }
  .sim-thumb { width: 28px; height: 28px; box-shadow: 0 0 0 8px rgba(139,92,246,0.15), 0 2px 6px rgba(26,26,24,0.12); }
  .sim-track { height: 4px; }
}
.sim-slider input[type=range] {
  position: absolute; inset: 0; width: 100%; opacity: 0; cursor: pointer; margin: 0;
}
.sim-track { position: relative; height: 2px; background: var(--sable-fonce); border-radius: 999px; }
.sim-fill { position: absolute; left: 0; top: 0; height: 100%; background: var(--or); border-radius: 999px; }
.sim-thumb {
  position: absolute; top: 50%; width: 18px; height: 18px;
  background: var(--blanc); border: 1.5px solid var(--or); border-radius: 50%;
  transform: translate(-50%, -50%);
  box-shadow: 0 2px 6px rgba(26,26,24,0.12);
  pointer-events: none;
}
.sim-ticks { display: flex; justify-content: space-between; font-family: var(--mono); font-size: 10px; color: var(--pierre); margin-top: 4px; }

.sim-result .res-eyebrow { font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; color: var(--or); }
.sim-result .res-num {
  font-family: var(--serif); font-weight: 300; font-style: normal;
  font-size: 88px; line-height: 1; letter-spacing: -0.03em; color: var(--encre);
  font-variant-numeric: lining-nums tabular-nums; margin-top: 8px;
  white-space: nowrap;
}
.sim-result .res-num em { font-style: italic; color: var(--or); font-weight: 400; }
.sim-result .res-unit {
  display: block; font-family: var(--sans); font-size: 13px;
  letter-spacing: 0.18em; text-transform: uppercase; color: var(--plomb);
  margin-top: 14px;
}
.sim-result .res-sub { font-family: var(--sans); font-size: 14px; color: var(--plomb); margin-top: 16px; max-width: 360px; line-height: 1.55; }

.sim-breakdown { display: flex; flex-direction: column; gap: 12px; padding-top: 24px; border-top: 1px solid var(--sable); }
.sim-row { display: flex; justify-content: space-between; align-items: baseline; font-family: var(--sans); font-size: 14px; }
.sim-row .k { color: var(--plomb); }
.sim-row .v { color: var(--encre); font-family: var(--serif); font-weight: 400; font-size: 18px; font-variant-numeric: lining-nums tabular-nums; white-space: nowrap; }
.sim-row .v em { color: var(--or); font-style: italic; }

.sim-foot { padding-top: 20px; border-top: 1px solid var(--sable); display: flex; align-items: center; justify-content: space-between; }
.sim-disclaimer { font-family: var(--sans); font-size: 11px; color: var(--pierre); max-width: 280px; line-height: 1.5; }

/* ----------  Pricing  ---------- */
.pricing-grid { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 24px; margin-top: 56px; align-items: stretch; }
.plan {
  background: var(--porcelaine); border: 1px solid var(--sable);
  border-radius: var(--r-md); padding: 36px;
  display: flex; flex-direction: column; gap: 28px;
  box-shadow: var(--shadow-card);
  position: relative;
  transition: box-shadow var(--dur-base) var(--ease-soft), transform var(--dur-base) var(--ease-soft);
}
.plan:hover { transform: translateY(-2px); box-shadow: var(--shadow-lift); }
.plan.featured { background: var(--blanc); box-shadow: var(--shadow-lift); }
.plan.featured::before {
  content: ""; position: absolute; left: 36px; right: 36px; top: 0;
  height: 1px; background: var(--or);
}
.plan-eb { font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; color: var(--plomb); }
.plan.featured .plan-eb { color: var(--or); }
.plan-name { font-family: var(--serif); font-weight: 400; font-size: 32px; color: var(--encre); margin: 4px 0 0; line-height: 1; }
.plan-price { font-family: var(--serif); font-weight: 300; font-size: 48px; color: var(--encre); font-variant-numeric: lining-nums tabular-nums; line-height: 1; }
.plan-price small { font-family: var(--sans); font-size: 14px; color: var(--plomb); font-weight: 400; margin-left: 8px; }
.plan-desc { font-family: var(--sans); font-size: 14px; color: var(--plomb); line-height: 1.6; margin: 0; }
.plan-features { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 12px; padding-top: 20px; border-top: 1px solid var(--sable); }
.plan-features li { display: flex; align-items: flex-start; gap: 12px; font-family: var(--sans); font-size: 14px; color: var(--graphite); line-height: 1.5; }
.plan-features li svg { color: var(--or); flex-shrink: 0; margin-top: 2px; }
.plan-cta { margin-top: auto; width: 100%; justify-content: center; }
.plan .note { font-family: var(--sans); font-size: 11px; color: var(--pierre); text-align: center; letter-spacing: 0.05em; }

/* ----------  Callback  ---------- */
.callback {
  background: var(--ivoire-2);
}
.callback-inner { display: grid; grid-template-columns: 1fr 1fr; gap: 96px; align-items: center; }
.callback h2 { margin: 16px 0 0; }
.callback p.lede { margin-top: 24px; max-width: 460px; }

.cb-form { background: var(--blanc); border: 1px solid var(--sable); border-radius: var(--r-md); padding: 36px; display: flex; flex-direction: column; gap: 20px; box-shadow: var(--shadow-card); }
.cb-field { display: flex; flex-direction: column; gap: 8px; }
.cb-field label { font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; color: var(--plomb); }
.cb-field input, .cb-field select {
  font-family: var(--sans); font-size: 15px;
  padding: 14px 16px; background: var(--porcelaine);
  border: 1px solid var(--sable-fonce); border-radius: var(--r-sm);
  color: var(--encre); outline: none;
  transition: border-color var(--dur-quick), box-shadow var(--dur-quick);
}
.cb-field input:focus, .cb-field select:focus { border-color: var(--or); box-shadow: 0 0 0 3px var(--or-voile); }
.cb-field input::placeholder { color: var(--brume); }
.cb-row { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.cb-hint { font-family: var(--sans); font-size: 12px; color: var(--pierre); line-height: 1.5; }

/* assurances sous le texte (colonne gauche) */
.cb-assur { margin-top: 40px; display: flex; flex-wrap: wrap; gap: 14px 28px; font-family: var(--sans); font-size: 13px; color: var(--plomb); }
.cb-assur span { display: inline-flex; align-items: center; gap: 8px; }
.cb-assur strong { color: var(--encre); font-weight: 600; }
.cb-assur i, .cb-assur svg { width: 17px; height: 17px; color: var(--or); }

/* ----------  Prise de rendez-vous (scheduler) ---------- */
.cb-sched { padding: 0; gap: 0; overflow: hidden; }

.sched-head {
  display: flex; align-items: center; gap: 20px;
  padding: 22px 28px; border-bottom: 1px solid var(--sable);
}
.sched-host { display: flex; align-items: center; gap: 14px; }
.sched-avatar {
  width: 46px; height: 46px; flex: none; border-radius: 50%;
  object-fit: cover; object-position: 50% 20%;
  border: 2px solid var(--sable-fonce);
  display: block;
}
.sched-host .who { display: flex; flex-direction: column; gap: 3px; font-family: var(--sans); }
.sched-host .who .n { font-size: 14px; font-weight: 600; color: var(--encre); }
.sched-host .who .d { font-size: 11.5px; color: var(--plomb); display: flex; align-items: center; gap: 5px; flex-wrap: wrap; }
.sched-host .who .d svg { width: 13px; height: 13px; }
.sched-meta { display: flex; flex-direction: column; gap: 6px; text-align: right; font-family: var(--sans); font-size: 12px; color: var(--plomb); }
.sched-meta span { display: inline-flex; align-items: center; justify-content: flex-end; gap: 7px; }
.sched-meta i, .sched-meta svg { width: 15px; height: 15px; color: var(--graphite); }

/* Calendly embarqué */
.cb-cal { min-height: 660px; position: relative; }
.cb-cal .calendly-inline-widget { min-height: 660px; }
.cb-cal-mobile-btn { display: none; }
@media (max-width: 980px) {
  .cb-cal-desktop { display: none; }
  .cb-cal-mobile-btn {
    display: flex; flex-direction: column; align-items: center;
    gap: 16px; padding: 32px 24px; text-align: center;
  }
  .cb-cal-mobile-btn p {
    font-family: var(--sans); font-size: 15px; color: var(--plomb);
    line-height: 1.6; margin: 0;
  }
  .cb-cal-mobile-btn .btn { width: 100%; justify-content: center; font-size: 16px; padding: 18px 24px; }
}
.cb-cal-load {
  position: absolute; inset: 0; display: grid; place-items: center;
  font-family: var(--sans); font-size: 13px; letter-spacing: 0.04em; color: var(--pierre);
}

/* ----------  Footer  ---------- */
.footer { padding: 64px 0 48px; border-top: 1px solid var(--sable); background: var(--ivoire); }
.footer-grid { display: grid; grid-template-columns: 1.6fr 1fr 1fr 1fr; gap: 48px; }
.footer h4 { margin: 0 0 18px; font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; color: var(--plomb); font-weight: 500; }
.footer ul { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 10px; }
.footer a { font-family: var(--sans); font-size: 14px; color: var(--graphite); border: 0; }
.footer a:hover { color: var(--or); }
.footer-bottom {
  margin-top: 56px; padding-top: 24px; border-top: 1px solid var(--sable);
  display: flex; justify-content: space-between; align-items: center;
  font-family: var(--sans); font-size: 12px; color: var(--pierre);
}
.footer-brand .name { font-family: var(--serif); font-size: 24px; color: var(--encre); }
.footer-brand p { margin: 12px 0 0; max-width: 320px; font-size: 14px; color: var(--plomb); }

/* ----------  Image slots  ---------- */
image-slot { display: block; background: var(--ivoire-2); }
.ph {
  background-image:
    radial-gradient(ellipse at 30% 22%, rgba(169,139,92,0.18), transparent 55%),
    radial-gradient(ellipse at 72% 78%, rgba(26,26,24,0.12), transparent 60%),
    linear-gradient(180deg, #EFEBE2 0%, #E6DFD2 100%);
}

/* ----------  Hero adjustments  ---------- */
.hero h1 { font-size: clamp(48px, 5.6vw, 88px); }
.hero h1 .small-lead {
  display: block; font-family: var(--serif); font-style: normal; font-weight: 300;
  font-size: clamp(26px, 2.6vw, 40px); color: var(--graphite); letter-spacing: -0.01em;
  margin-bottom: 4px;
}
.hero-portrait { aspect-ratio: 4/5; }
.hero-portrait image-slot { width: 100%; height: 100%; }
.trust-strip {
  display: flex; align-items: center; gap: 28px; margin-top: 28px;
  font-family: var(--sans); font-size: 13px; color: var(--plomb);
}
.trust-strip .dot { width: 3px; height: 3px; border-radius: 50%; background: var(--sable-fonce); }
.trust-strip strong { color: var(--encre); font-weight: 600; }

/* ----------  Studio Amour & Lumière  ---------- */
.studio { background: var(--ivoire-2); }
.studio-inner {
  display: grid; grid-template-columns: 1fr 1.05fr;
  grid-template-areas: "gallery head" "gallery body";
  column-gap: 88px; row-gap: 28px; align-content: start;
}
.studio-head { grid-area: head; align-self: end; }
.studio-gallery { grid-area: gallery; align-self: start; }
.studio-body { grid-area: body; align-self: start; }
.studio-gallery {
  display: flex; flex-direction: column; gap: 18px; height: auto;
}
.studio-gallery image-slot { width: 100%; height: 100%; }
.studio-gallery .tall { grid-row: span 2; }
.studio h2 { margin: 16px 0 0; }
.studio .lede { margin-top: 28px; }
.studio-stats {
  display: flex; gap: 56px; margin-top: 44px; padding-top: 32px;
  border-top: 1px solid var(--sable-fonce);
}
.studio-stats .stat .num {
  font-family: var(--serif); font-weight: 300; font-size: 48px; line-height: 1;
  letter-spacing: -0.02em; color: var(--encre); font-variant-numeric: lining-nums tabular-nums;
}
.studio-stats .stat .num em { font-style: italic; color: var(--or); font-weight: 400; }
.studio-stats .stat .lbl {
  display: block; font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--plomb); margin-top: 10px; max-width: 130px; line-height: 1.4;
}
.studio-stats-arrow {
  display: flex; align-items: center; font-size: 28px; color: var(--or);
  padding: 0 4px; align-self: center;
}
@media (max-width: 980px) { .studio-stats-arrow { font-size: 20px; padding: 0 2px; } }
.studio-sign {
  margin-top: 36px; font-family: var(--serif); font-style: italic; font-size: 22px;
  color: var(--graphite);
}
.studio-sign strong { color: var(--encre); font-weight: 400; font-style: normal; }

/* gallery: logo header + portrait + contact-sheet grid */
.studio-logo-top {
  align-self: center; width: 56%; max-width: 250px; height: auto;
  opacity: 0.94; margin-bottom: 2px;
}
.studio-portrait-wrap {
  position: relative; width: 100%;
  border-radius: var(--r-md); overflow: hidden;
  box-shadow: var(--shadow-card); background: var(--porcelaine);
}
.studio-gallery .studio-portrait {
  width: 100%; height: auto; aspect-ratio: 1 / 1; object-fit: cover; object-position: 50% 22%;
  display: block;
}
.studio-contact {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px;
}
.contact-item { margin: 0; }
.contact-item img {
  width: 100%; aspect-ratio: 1 / 1; object-fit: cover; display: block;
  border-radius: var(--r-sm); box-shadow: var(--shadow-fine); background: var(--porcelaine);
}
.studio-brandplate {
  display: flex; flex-direction: column; align-items: center; justify-content: center;
  gap: 16px; text-align: center; padding: 32px;
  background: var(--porcelaine); border: 1px solid var(--sable); border-radius: var(--r-md);
  box-shadow: var(--shadow-fine);
}
.studio-brandplate img { width: 86%; max-width: 280px; height: auto; opacity: 0.92; }
.studio-brandplate .bp-tag {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.18em; text-transform: uppercase;
  color: var(--plomb); line-height: 1.5; max-width: 18ch;
}
.studio-gallery-photo {
  width: 100%; height: 100%; object-fit: cover;
  border-radius: var(--r-md); box-shadow: var(--shadow-card); background: var(--porcelaine);
}

/* ----------  Studio · reel photographique ---------- */
.studio-reel { margin-top: 72px; }
.reel-head { margin-bottom: 26px; }
.reel-viewport {
  position: relative; overflow: hidden;
  -webkit-mask-image: linear-gradient(to right, transparent, #000 5%, #000 95%, transparent);
  mask-image: linear-gradient(to right, transparent, #000 5%, #000 95%, transparent);
}
.reel-track {
  display: flex; gap: 16px; width: max-content;
  animation: reel-scroll 64s linear infinite;
}
.reel-viewport:hover .reel-track { animation-play-state: paused; }
.reel-item {
  margin: 0; height: 360px; flex: none;
  border-radius: var(--r-md); overflow: hidden; box-shadow: var(--shadow-card);
  background: var(--porcelaine);
}
.reel-item img { height: 100%; width: auto; display: block; object-fit: cover; }
@keyframes reel-scroll {
  from { transform: translateX(0); }
  to { transform: translateX(calc(-50% - 8px)); }
}
@media (prefers-reduced-motion: reduce) {
  .reel-track { animation: none; }
  .reel-viewport { overflow-x: auto; }
}
@media (max-width: 980px) {
  .reel-item { height: 248px; }
}

/* ----------  Studio · agenda d'avril (preuve) ---------- */
.studio-agenda { margin-top: 80px; }
.agenda-head {
  display: flex; align-items: flex-end; justify-content: space-between;
  gap: 40px; flex-wrap: wrap; margin-bottom: 28px;
}
.agenda-sub {
  font-family: var(--sans); font-weight: 300; font-size: 16px; line-height: 1.6;
  color: var(--plomb); max-width: 46ch; margin: 0;
}
.agenda-cal {
  background: var(--porcelaine); border: 1px solid var(--sable); border-radius: var(--r-md);
  box-shadow: var(--shadow-card); overflow: hidden;
}
.agenda-dows {
  display: grid; grid-template-columns: repeat(7, 1fr);
  border-bottom: 1px solid var(--sable);
}
.agenda-dows .dow {
  padding: 12px 14px; font-family: var(--sans); font-size: 10px; font-weight: 600;
  letter-spacing: 0.16em; color: var(--pierre); text-align: left;
}
.agenda-dows .dow:nth-child(n+6) { color: var(--or); }
.agenda-week { display: grid; grid-template-columns: repeat(7, 1fr); }
.agenda-week:not(:last-child) { border-bottom: 1px solid var(--sable); }
.agenda-cell {
  min-height: 130px; padding: 10px 9px 12px; border-right: 1px solid var(--sable);
  display: flex; flex-direction: column; gap: 7px;
}
.agenda-cell:last-child { border-right: 0; }
.agenda-cell.weekend { background: var(--or-voile); }
.agenda-cell.muted { background: rgba(0,0,0,0.015); }
.cell-day {
  font-family: var(--serif); font-size: 15px; color: var(--graphite);
  font-variant-numeric: lining-nums tabular-nums; line-height: 1;
}
.agenda-cell.weekend .cell-day { color: var(--or); }
.cell-ferie {
  font-family: var(--serif); font-style: italic; font-size: 12px; color: var(--pierre);
}
.cell-events { display: flex; flex-direction: column; gap: 4px; }
.ev {
  display: flex; align-items: baseline; gap: 6px; padding: 4px 7px;
  background: var(--blanc); border: 1px solid var(--sable);
  border-left: 2px solid var(--or); border-radius: var(--r-xs);
  overflow: hidden;
}
.ev-time {
  font-family: var(--serif); font-size: 11px; color: var(--or); font-weight: 500;
  font-variant-numeric: lining-nums tabular-nums; flex: none;
}
.ev-name {
  font-family: var(--sans); font-size: 11px; color: var(--encre);
  white-space: nowrap; overflow: hidden; text-overflow: ellipsis;
}
.ev-blur {
  filter: blur(3.2px); opacity: 0.78; user-select: none; pointer-events: none;
}
.agenda-foot {
  margin: 22px 0 0; font-family: var(--serif); font-style: italic; font-size: 18px;
  color: var(--graphite); text-align: center;
}
.agenda-foot em { color: var(--or); font-weight: 500; font-style: italic;
  font-variant-numeric: lining-nums tabular-nums; }
@media (max-width: 720px) {
  .agenda-cal { overflow-x: hidden; }
  .agenda-dows, .agenda-weeks { min-width: 0; }
  .agenda-dows .dow { padding: 5px 0; font-size: 7.5px; letter-spacing: 0; text-align: center; }
  .agenda-cell { min-height: 58px; padding: 3px 2px 4px; gap: 2px; }
  .cell-day { font-size: 10px; }
  .cell-ferie { display: none; }
  .ev { padding: 1px 2px; gap: 2px; border-left-width: 2px; }
  .ev-time { font-size: 7px; }
  .ev-name { font-size: 7px; }
  .ev-blur { display: none; }
  .cell-events { gap: 2px; }
  .agenda-foot { font-size: 15px; }
}

/* ----------  Bénéfices (3 options)  ---------- */
.benefices-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; margin-top: 56px; align-items: stretch; }
.benefice {
  background: var(--porcelaine); border: 1px solid var(--sable); border-radius: var(--r-md);
  padding: 40px 36px; display: flex; flex-direction: column; gap: 18px;
  box-shadow: var(--shadow-card);
  transition: box-shadow var(--dur-base) var(--ease-soft), transform var(--dur-base) var(--ease-soft);
}
.benefice:hover { transform: translateY(-2px); box-shadow: var(--shadow-lift); }
.benefice .b-head { display: flex; align-items: baseline; justify-content: space-between; }
.benefice .b-num {
  font-family: var(--serif); font-weight: 300; font-style: italic; font-size: 52px;
  line-height: 1; color: var(--or); font-variant-numeric: lining-nums;
}
.benefice .b-ico { color: var(--graphite); }
.benefice h3 { margin: 6px 0 0; font-family: var(--serif); font-weight: 400; font-size: 26px; color: var(--encre); }
.benefice p { margin: 0; color: var(--plomb); font-size: 15px; line-height: 1.62; }
.benefice .b-list { list-style: none; padding: 0; margin: 4px 0 0; display: flex; flex-direction: column; gap: 10px; padding-top: 18px; border-top: 1px solid var(--sable); }
.benefice .b-list li { display: flex; align-items: flex-start; gap: 10px; font-family: var(--sans); font-size: 13.5px; color: var(--graphite); line-height: 1.45; }
.benefice .b-list li svg { color: var(--or); flex-shrink: 0; margin-top: 2px; }
.benefice .b-tag {
  align-self: flex-start; margin-top: auto;
  font-family: var(--sans); font-size: 11px; letter-spacing: 0.16em; text-transform: uppercase;
  color: var(--plomb); padding-top: 18px;
}

/* ----------  Preuves / Résultats  ---------- */
.preuves { background: var(--ivoire-2); }
.results-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; margin-top: 56px; }
.result-card {
  background: var(--blanc); border: 1px solid var(--sable); border-radius: var(--r-md);
  padding: 36px; display: flex; flex-direction: column; gap: 16px; box-shadow: var(--shadow-card);
}
.result-card .r-meta { font-family: var(--sans); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase; color: var(--or); }
.result-card .r-num {
  font-family: var(--serif); font-weight: 300; font-size: 64px; line-height: 0.95;
  letter-spacing: -0.02em; color: var(--encre); font-variant-numeric: lining-nums tabular-nums;
}
.result-card .r-num em { font-style: italic; color: var(--or); font-weight: 400; }
.result-card .r-desc { font-family: var(--sans); font-size: 14px; color: var(--plomb); line-height: 1.6; margin: 0; }
.testimonials { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 24px; }
.testimonial {
  background: var(--blanc); border: 1px solid var(--sable); border-radius: var(--r-md);
  padding: 36px; display: flex; flex-direction: column; gap: 22px; box-shadow: var(--shadow-card);
}
.testimonial blockquote {
  margin: 0; font-family: var(--serif); font-weight: 400; font-size: 23px; line-height: 1.42;
  color: var(--encre);
}
.testimonial blockquote em { color: var(--or); font-style: italic; }
.testimonial .t-author { display: flex; align-items: center; gap: 14px; }
.testimonial .t-author image-slot { width: 48px; height: 48px; flex-shrink: 0; }
.testimonial .t-author .t-name { font-family: var(--sans); font-size: 14px; font-weight: 600; color: var(--encre); }
.testimonial .t-author .t-role { font-family: var(--sans); font-size: 12px; color: var(--plomb); margin-top: 2px; }

/* ----------  Simulator — extended controls  ---------- */
.sim-seg { display: flex; gap: 0; border: 1px solid var(--sable-fonce); border-radius: var(--r-sm); overflow: hidden; }
.sim-seg button {
  flex: 1; padding: 14px 16px; background: var(--blanc); border: 0; cursor: pointer;
  font-family: var(--sans); font-size: 13.5px; font-weight: 500; color: var(--graphite);
  transition: all var(--dur-quick) var(--ease-out); line-height: 1.3; text-align: center;
}
.sim-seg button + button { border-left: 1px solid var(--sable-fonce); }
.sim-seg button:hover { background: var(--ivoire); }
.sim-seg button.active { background: var(--encre); color: var(--porcelaine); }
.sim-seg button .seg-sub { display: block; font-size: 11px; font-weight: 400; color: var(--pierre); margin-top: 3px; }
.sim-seg button.active .seg-sub { color: var(--brume); }

.sim-input-wrap { position: relative; display: flex; align-items: center; }
.sim-input {
  width: 100%; font-family: var(--serif); font-weight: 400; font-size: 24px;
  padding: 12px 44px 12px 16px; background: var(--blanc);
  border: 1px solid var(--sable-fonce); border-radius: var(--r-sm); color: var(--encre);
  outline: none; font-variant-numeric: lining-nums tabular-nums;
  transition: border-color var(--dur-quick), box-shadow var(--dur-quick);
}
.sim-input:focus { border-color: var(--or); box-shadow: 0 0 0 3px var(--or-voile); }
.sim-input-suffix {
  position: absolute; right: 16px; font-family: var(--serif); font-style: italic;
  font-size: 20px; color: var(--plomb); pointer-events: none;
}

.sim-field.reveal {
  animation: revealField var(--dur-base) var(--ease-out);
  overflow: hidden;
}
@keyframes revealField {
  from { opacity: 0; transform: translateY(-6px); }
  to   { opacity: 1; transform: translateY(0); }
}
.sim-hint { font-family: var(--sans); font-size: 12px; color: var(--pierre); line-height: 1.5; margin-top: -2px; }

/* cost-per-lead / per-réservation readout under the segmented control */
.sim-cpx {
  display: flex; align-items: center; gap: 8px; margin-top: 12px;
  font-family: var(--sans); font-size: 13px; color: var(--graphite);
}
.sim-cpx svg { width: 16px; height: 16px; color: var(--or); flex: none; }
.sim-cpx em {
  font-style: normal; font-weight: 600; color: var(--encre);
  font-variant-numeric: lining-nums tabular-nums;
}

/* high-cart warning (réservations mode) */
.sim-warn {
  display: flex; gap: 10px; margin-top: 12px;
  font-family: var(--sans); font-size: 12.5px; line-height: 1.5; color: var(--alerte);
}
.sim-warn svg { width: 16px; height: 16px; flex: none; margin-top: 2px; }
.sim-warn em { font-style: italic; color: var(--alerte); }

/* conversion-rate note tied to the prestation choice (leads mode) */
.sim-conv-note {
  margin-top: 12px; font-family: var(--sans); font-size: 12.5px; color: var(--graphite);
  display: flex; flex-wrap: wrap; align-items: baseline; gap: 4px 8px;
}
.sim-conv-note em {
  font-style: normal; font-weight: 600; color: var(--or);
  font-variant-numeric: lining-nums tabular-nums;
}
.sim-conv-note .scn-sub { width: 100%; font-size: 11px; color: var(--pierre); }

/* budget split : abonnement vs dépense pub — two side-by-side cells */
.sim-split2 { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin-top: 22px; }
.ss2-cell {
  background: var(--blanc); border: 1px solid var(--sable); border-radius: var(--r-md);
  padding: 15px 16px 16px; display: flex; flex-direction: column;
}
.ss2-cell.accent { border-color: var(--or-voile); }
.ss2-lbl {
  font-family: var(--sans); font-size: 10.5px; font-weight: 600; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--plomb);
}
.ss2-val {
  margin-top: 9px; font-family: var(--serif); font-size: 27px; line-height: 1; color: var(--encre);
  font-variant-numeric: lining-nums tabular-nums; letter-spacing: -0.01em; white-space: nowrap;
}
.ss2-cell.accent .ss2-val { color: var(--or); }
.ss2-sub { margin-top: 8px; font-family: var(--sans); font-size: 11px; line-height: 1.4; color: var(--pierre); }

/* animated répartition bar (abonnement vs dépense pub) */
.sim-repart { margin-top: 20px; }
.sim-repart-track { display: flex; gap: 4px; height: 30px; }
.sr-seg {
  height: 100%; border-radius: var(--r-sm); display: flex; align-items: center; justify-content: center;
  overflow: hidden; min-width: 42px; transition: width 0.55s var(--ease-soft);
}
.sr-abo { background: var(--sable-fonce); }
.sr-pub { background: var(--or); }
.sr-pct {
  font-family: var(--sans); font-size: 12px; font-weight: 600; white-space: nowrap;
  font-variant-numeric: lining-nums tabular-nums;
}
.sr-abo .sr-pct { color: var(--encre); }
.sr-pub .sr-pct { color: #fff; }
.sim-repart-legend { display: flex; gap: 22px; margin-top: 11px; font-family: var(--sans); font-size: 11.5px; color: var(--plomb); }
.sim-repart-legend span { display: inline-flex; align-items: center; gap: 8px; }
.sr-dot { width: 9px; height: 9px; border-radius: 3px; flex: none; }
.sr-dot.abo { background: var(--sable-fonce); }
.sr-dot.pub { background: var(--or); }

/* "notre méthode" annotation + hand-drawn arrow over the réservations option */
.sim-objectif { position: relative; }
.sim-reco {
  position: absolute; top: -8px; right: 56px; z-index: 2; pointer-events: none;
  display: flex; align-items: flex-start; gap: 2px;
}
.sim-reco-text { display: flex; flex-direction: column; align-items: flex-end; gap: 6px; }
.sim-reco-label {
  font-family: var(--serif); font-style: italic; font-size: 15px; line-height: 1;
  color: var(--or); text-align: right; white-space: nowrap;
}
.sim-reco-logo { width: 150px; height: auto; display: block; }
.sim-reco-arrow { width: 44px; height: 44px; color: var(--or); flex: none; margin-top: 6px; }
.sim-objectif .sim-seg { margin-top: 40px; }

/* mobile : annotation passe dans le flux pour ne jamais se superposer */
@media (max-width: 560px) {
  .sim-reco { position: static; justify-content: flex-end; margin: 12px 0 2px; }
  .sim-objectif .sim-seg { margin-top: 0; }
  .sim-reco-logo { width: 128px; }
}

.sim-row .k-sub {
  font-style: italic; font-weight: 400; color: var(--pierre); font-size: 0.82em; margin-left: 6px;
}

.res-volume {
  display: flex; align-items: baseline; gap: 12px; padding-bottom: 4px;
}
.res-volume .rv-num {
  font-family: var(--serif); font-weight: 300; font-size: 52px; line-height: 1;
  color: var(--encre); font-variant-numeric: lining-nums tabular-nums; letter-spacing: -0.02em;
}
.res-volume .rv-lbl { font-family: var(--sans); font-size: 13px; letter-spacing: 0.14em; text-transform: uppercase; color: var(--plomb); }
.sim-result .res-num.benefice-num { font-size: 76px; }
/* ----------  Simulator mobile summary  ---------- */
.sim-mobile-summary { display: none; }
@media (max-width: 980px) {
  .sim-mobile-summary {
    display: flex; align-items: center; justify-content: space-between;
    margin-top: 20px; padding: 18px 20px;
    background: var(--ivoire); border-radius: var(--r-md);
    border: 1px solid var(--sable);
  }
  .sms-item { display: flex; flex-direction: column; align-items: center; gap: 4px; flex: 1; }
  .sms-val {
    font-family: 'Plus Jakarta Sans', sans-serif; font-weight: 800;
    font-size: clamp(15px, 4vw, 20px); color: var(--encre); line-height: 1;
    font-variant-numeric: lining-nums tabular-nums;
    white-space: nowrap;
  }
  .sms-item.accent .sms-val { color: var(--or); }
  .sms-lbl { font-family: var(--sans); font-size: 10px; letter-spacing: 0.1em;
    text-transform: uppercase; color: var(--plomb); text-align: center; }
  .sms-sep { width: 1px; height: 36px; background: var(--sable-fonce); flex: none; margin: 0 8px; }
}

.sim-cta-wrap { margin-top: 8px; }
.sim-cta-wrap .btn { width: 100%; justify-content: center; padding: 18px 24px; font-size: 15px; }
.sim-cta-sub { font-family: var(--sans); font-size: 11px; color: var(--pierre); text-align: center; margin-top: 12px; letter-spacing: 0.04em; }

/* ----------  CTA / Callback heading tweak  ---------- */
.callback h2 .small-lead {
  display: block; font-family: var(--serif); font-style: normal; font-weight: 300;
  font-size: 0.62em; color: var(--graphite); margin-bottom: 2px;
}

/* ----------  Responsive  ---------- */
@media (max-width: 980px) {
  .container { padding: 0 28px; }
  .hero-grid, .studio-inner, .callback-inner { grid-template-columns: minmax(0, 1fr); gap: 48px; }
  .studio-inner { grid-template-areas: "head" "gallery" "body"; }
  .section-head { grid-template-columns: minmax(0, 1fr); gap: 28px; }
  .hero-meta { flex-wrap: wrap; gap: 32px 48px; }
  .methode-grid, .benefices-grid, .results-grid { grid-template-columns: minmax(0, 1fr); }
  .testimonials { grid-template-columns: minmax(0, 1fr); }
  .sim { grid-template-columns: minmax(0, 1fr); }
  .sim-controls { border-right: 0; border-bottom: 1px solid var(--sable); }
  .studio-gallery { height: auto; }
  .hero { padding: 132px 0 88px; }
  .footer-grid { grid-template-columns: 1fr 1fr; gap: 36px 28px; }
  .footer-bottom { flex-direction: column; gap: 10px; align-items: flex-start; text-align: left; }
  .hero-grid > *, .studio-inner > *, .callback-inner > *, .section-head > *, .sim > * { min-width: 0; }
  h1, h2, h3, h4, .display, .lede, p { overflow-wrap: break-word; max-width: 100%; }
  .cb-row { grid-template-columns: minmax(0, 1fr); }
  .cb-field { min-width: 0; }
  .cb-field input, .cb-field select { min-width: 0; width: 100%; box-sizing: border-box; }
  .cb-form { padding: 26px; }
  .studio-stats { display: grid !important; grid-template-columns: repeat(3, 1fr) !important; gap: 6px !important; }
  .studio-stats .stat { min-width: 0; }
  .studio-stats .stat .num { font-size: 24px; }
  .studio-stats .stat .lbl { font-size: 8px; max-width: none; letter-spacing: 0.06em; }
  .section-head .lede, .callback p.lede { max-width: 100%; }
  .page { overflow-x: hidden; }
}

/* ----------  Scroll indicator  ---------- */
.side-rail { position: fixed; right: 28px; top: 50%; transform: translateY(-50%); display: flex; flex-direction: column; gap: 18px; z-index: 30; }
.side-rail a {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.1em; color: var(--pierre);
  border: 0; padding: 4px 8px; display: flex; align-items: center; gap: 10px;
  transition: color var(--dur-quick);
}
.side-rail a::before { content: ""; width: 18px; height: 1px; background: var(--pierre); transition: all var(--dur-quick); }
.side-rail a.active { color: var(--or); }
.side-rail a.active::before { background: var(--or); width: 28px; }
.side-rail a:hover { color: var(--encre); }
@media (max-width: 1100px) { .side-rail { display: none; } }